Instagram has gained tremendous popularity over the last several years. It is popular with people of a variety of demographics and from all walks of life. In the event with Instagram, the amount of followers that you acquire is what’s most important.
Number of followers equals Instagram success
It is important to be aware here that there is far more to Instagram than just the number of followers you can acquire. However, your amount of followers is among the important measurements (or metrics) of the social media marketing tool. If you have a lot of followers, other people will have the perception that you (and your business) are a success. That lends itself to your professional credibility and trustworthiness.
A strong amount of followers also offers you the confidence that your message has been received by other people online and it allows you to increase your reach to a lot of good-quality connections. It also goes a long way to strengthening your relationship together with your target audience, which is essential to your success.
Appropriate use of hashtags: With regards to gaining increase exposure and visibility, hashtags are a great way to do that. However, it is very important that you don’t get overly enthusiastic with regards to using hashtags.
The reason you don’t want to overdo it with hashtags is that your target audience will not be thankful and they may not stick to you as a result. There are several guidelines that you ought to follow when using hashtags so that you obtain the best results possible from your target audience members.
Use very specific hashtags
Customize the hashtag to the particular social media channel that you will be using
Make sure that your hashtags are strong however, not promotional
Make your hashtags clear and concise
Don’t use too many hashtags
Create an event: Putting together an event in which you gather influencers, brand ambassadors, loyal followers, etc., is a wonderful way to increase your Instagram followers. The results of such an event could be multifaceted, such as acquiring an increased number of followers, building increased brand awareness, and increasing engagement together with your target audience members.
Run and appropriate contest: People love contests, especially if they win a prize they feel was worth their effort to participate. A contest can generate lots of buzz about your business, make people feel excited about being involved, and build relationships that are solid and enduring. It is vital that you provide incentives that are worthwhile.
Some of the ways in which you can get people involved with your contest is by getting them to “like” the contest, getting them to make comments on your contest (people love to voice their opinions also to feel that their opinions are important to you), along with other creative ways to get people involved.
Get loyal followers involved: Another excellent solution to gain Instagram followers is by getting loyal followers involved. Let them enable you to run your event or contest. Give them a voice and make then believe that you truly value their participation.
There are many benefits to doing this, such as for example giving your brand an emotional/human feeling, making your reach wider, upping your reputation, upping your traffic, and making more people aware of your brand.
Connect with a social network: Having a sense of belonging to a residential area is critical to your ever-increasing success as a small business person. Not only is it important to become a part of a social community but it is also essential that you connect to the members of this community (or communities). You should interact in the next ways:
Share your story: Everyone has a story (probably several). Share yours because it will resonate with the other members of one’s social community. If people can relate to what you are sharing, you can be successful at forming relationships using them. That is critical to your success.
Make sure that others want to share your content: It is one thing to write top-quality content nonetheless it is another thing entirely to obtain people to want to share the content which you have shared with them. If your articles is shared, you will be able to engage a larger amount of people and thus increase your Instagram followers.
Clearly understand the reasons behind your social community: It is extremely important for you to have a clear knowledge of why you had a need to build your social community. There are so many reasons but each is important and each one should be in your head all the time.
Post content in a way that makes sense: From the beginning, you have had a online marketing strategy that makes sense for the business. It is part of your business plan and you also have to follow that roadmap to help you achieve the milestones that you have set out to accomplish. What was Instagram likes for sale in the beginning is still just as important for your business.
Get involved with other folks on Instagram: It is not enough to have established an Instagram account. You have to interact with people. Which means that you need to “like” the photos that other people are posting and leave comments. Get involved in the discussion. It is advisable to your success.
Pose questions: Just like on other social media marketing channels, you should ask questions on Instagram. Ask thought-provoking questions that produce people desire to jump in and begin interacting. That is just how you form relationships.
Instagram is one of several effective social media tools that you should consider leveraging for your business. With Instagram, it is all about the number of followers that you could acquire. The fact is that without a large number of followers, you and your business will become obscure. You must gain a foothold with the tool and become popular so that your business will become more successful. It is important to understand what needs to be done so you can bring your business to another level.
Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience inside it and web technologies. Mr. Cohn spent a substantial amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all sections by dramatically improving efficiency, online collaboration, and the business’s Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.